Theapro Website Customer Satisfaction Survey

	Thank you for using Theapro (theapro.kr), a website for exchanging knowledge and information on performing arts internationally. We are conducting a customer satisfaction survey in order to provide contents with higher quality and to provide improved service. We ask our users to actively respond to the survey.

	* Survey Period : Dec. 2, 2013 (Mon) ~ Dec. 20, 2013 (FRI)

	* The detailed results of this survey provided will not be used for any purposes other than for statistical purposes.

Nature of Respondents


Sex	① Male	② Female
Age	① 20s	② 30s	③ 40s	④ 50s	⑤ over 60
Occupation	① Artist	② Producer	③ Presenter
	④ Agent	⑤ Administrator	⑥ Student
	⑦ non-art-profession
Region	① Africa	② Asia	③ Europe
	④ Latin America	⑤ North America	⑥ Oceania

First Encounter and Purpose of Use

Q 1. How did you first learn about and visit the Theapro website?

① Through the Korea Art Management Service	② Through recommendations by acquaintances
③ Through search engines	④ Others

Q2. What is your purpose in using the Theapro website?

① To gain knowledge about issues and information regarding performing arts in Korea

② To gain information on art pieces and performing arts organizations in Korea

③ To obtain materials relating to performing arts in Korea

④ To exchange information with artists in Korea.

⑤ Others

Pattern of Use

Q3. In what circumstances do you most often visit the Theapro website?

① Visit the internet website

② Visit the smart phone mobile website

③ Visit the internet website through KAMS newsletter

④ Visit the mobile website through viewing KAMS newsletter with a smart phone

⑤ Others

Q4. How many times, on average, do you visit the Theapro website in a month?

① Less than 3 times

② 3~4 times

③ 5~6 times

④ 7~9 times

⑤ More than 10 times

Q5. Did you visit the Theapro mobile web?

① Yes

② No

Q6. How did you first learn about and visit the Theapro mobile web?

① Through search engines

② Through the KAMS Newsletter

③ Through the Weekly@Arts Management

④ Through other websites

⑤ Others

Q7. Have you ever used Facebook or Twitter, managed by Theapro?

① I am friends/following both programs.

② I have visited the programs but have not friended/followed.

③ I am only registered as friends in Facebook.

④ I am only following in Twitter.

⑤ I have never used Facebook/Twitter.

⑥ I did not know that there was a Facebook/Twitter for Theapro.

Intent of Participation

Q 8. Do you intend to visit Theapro in the future?

① Certainly

② Yes

③ Maybe

④ Probably not

⑤ Never

Q 9. Do you intend to recommend Theapro to acquaintances?

① Certainly

② Yes

③ Maybe

④ Probably not

⑤ Never

Use Frequency per Contents

Q 10. How often are you using the contents provided by Theapro? Please check (√) the pertaining criteria.


Contents	Always	Often	Occasionally	Rarely	Never
TREND
SPOTLIGHT
PEOPLE
NEWS
LIBRARY
PROGRAM BANK

Satisfaction Evaluation

Q11. Please check (v) on the satisfaction level regarding the quality and contents of information provided by Theapro.


	Strongly Agree	Agree	Average	Disagree	Strongly Disagree
The information provided can be trusted.
The information provided is professional.
The information provided is compiled systematically.
The quantity of information provided is sufficient.
It is easy to acquire information about the performing arts community in Korea.
The information provided conforms to the levels and requests of users.
All things considered, the contents and quality of information provided by Theapro is satisfying.

Q12. Please check (v) on the satisfaction level regarding the contents provided by Theapro


Contents	Very Satisfied	Satisfied	Average	Dissatisfied	Very Dissatisfied
TREND
SPOTLIGHT
PEOPLE
NEWS
LIBRARY
PROGRAM BANK
All things considered, the contents provided by Theapro are satisfying.

Q13. Please check (v) on the satisfaction level regarding the composition and use environment of the Theapro website.


	Strongly Agree	Agree	Average	Disagree	Strongly Disagree
Using the website is easy due to its clear structure.
Information searches within the website are easy.
Access to the website is easy.
The system of the website is stable.
The website design looks good.
All things considered, the composition and use environment of the Theapro website is satisfying.

Q14. In general, how satisfied are you regarding the three previous questions (Q11. Content and quality of information/Q12 contents/Q13 composition and use environment of website)?

① Very Satisfied

② Satisfied

③ Average

④ Dissatisfied

⑤ Very Dissatisfied

Evaluation on Effectiveness

Q15. This is a question regarding the effectiveness of using the contents provided by Theapro. Please check (√)in the pertaining criteria.


	Strongly Agree	Agree	Average	Disagree	Strongly Disagree
It is easy to learn about general issues and information regarding performing arts in Korea
It is easy to quickly acquire new information through Theapro.
Acquiring information and materials related to performing arts, domestically and internationally, and acquiring materials relating to international exchanges is easy.
Networking through Theapro is helpful.
Exchanging information with a Korean artist is easy.

Matters to Improve

Q16. What elements of Theapro’s mobile web service can be improved?

① Size of letter	② Size of photo
③ Adjustment for a screen appropriate for smart phones	④ Search function
⑤ I am satisfied with the current service.	⑥ An overall adjustment is needed
⑦ I have never used the mobile website.

Q17. What improvements in Theapro will trigger your increased interest?

① More information performing arts in Korea

② Convenience in searching information

③ A stronger networking basis in the performing arts community in Korea

④ Practical assistance through examples or manuals

⑤ Change of the article update cycle (currently, once every two weeks)

⑥ Expand the number of articles updated at a time.

⑦ A more sophisticated and sensual website design.

⑧ Others

Q18. Please freely write any suggestions to Theapro.

※ Thank you very much for responding to this survey!

Korea Arts Management Service|email : theapro@gokams.or.kr